Decisions

“Baruch Fischhoff was present at the inception. He was at Hebrew University in Jerusalem with Kahneman and Tversky when they began creating the universe of judgment and decision-making, biases, and heuristics, and what became behavioral economics. His name is most closely associated with hindsight bias, our tendency to think we knew it all along and to be “insufficiently surprised” by events. For the past 50 years, Fischhoff has been applying Bayesian inference, game theory, measure theory, and signal detection theory to an extraordinary array of real-world decision problems….The influence of Baruch’s published articles has been enormous, but it has been magnified even more by his participation on many committees of the National Academy of Sciences and the Institute of Medicine, often as the committee chair, and his membership and leadership on key advisory committees of federal agencies such as the Food and Drug Administration, the Environmental Protection Agency, and the Department of Homeland Security.”—3Quarks Daily