Best Seller
Ebook
Published on Mar 04, 2008 | 352 Pages
Today’s hottest investing trend.
More than ever, people want their money investments to reflect their personal or political leanings. But how do they find out which companies are “socially responsible?” Do these “green” investments perform as well as traditional investments? How can they protect themselves from mutual funds or 401Ks that are managed without the future in mind? All these questions and more are answered by an international expert who founded the SRI World Group, one of the largest information services on SRI.
Includes detailed information about SRI, its history and where it’s headed
Explains the criteria used to evaluate a company’s level of social responsibility
Compares performance of SRI to traditional investments
More than ever, people want their money investments to reflect their personal or political leanings. But how do they find out which companies are “socially responsible?” Do these “green” investments perform as well as traditional investments? How can they protect themselves from mutual funds or 401Ks that are managed without the future in mind? All these questions and more are answered by an international expert who founded the SRI World Group, one of the largest information services on SRI.
Includes detailed information about SRI, its history and where it’s headed
Explains the criteria used to evaluate a company’s level of social responsibility
Compares performance of SRI to traditional investments
Author
Ken Little
Ken Little is the stock investing writer for About.com and the author of more than 12 books on personal finance topics, including Teach Yourself Investing in 24 Easy Lessons. His relaxed and informative style helps readers understand complex financial topics in a way that removes the fear factor that often accompanies tackling complex investment topics. In addition to being a personal finance author, Little was the chief financial writer for a large mutual fund and has been a consultant to several large financial services companies. He’s also served as the business editor of a major daily newspaper and vice president of marketing for a large financial services company.
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