Beauty Pure and Simple

About Beauty Pure and Simple

A radiant complexion can be yours through the ancient science of Ayurveda. Kristen Ma invites you to expand your skin-care consciousness to incorporate elements from this millennia-old system of wellness from India, along with principles supported by the latest scientific research on skin biology. Her practical guidelines are safe and easy to follow—and marvelously effective for nurturing healthy and beautiful skin.

Ma explains both skin biology and the basics of Ayurveda as it applies to skin health, and shows you how to determine your true skin type according to your specific dosha (physical constitution according to Ayurvedic principles), then recommends individualized regimens with easy-to-obtain products. Ma explains the influence of diet on skin health, how to deal with skin changes that come with aging, how to protect skin from the sun and pollutants, and how to cope with the effect of stress on skin. She identifies harmful ingredients that are ubiquitous in most products and treatments on the market, and recommends healthy alternatives.

She also offers advice on how to treat common problems such as:


   • breakouts
   • acne
   • eczema
   • rosacea
   • hyperpigmentation
   • dark circles under the eyes and puffy eyes
   • and many others